The Only Way is Essex star Joey Essex introduced the world to a game you’ve probably never heard of.

In fact, you’ve definitely never heard of it.

During episode three of E4 series Five Star Hotel, Joey was tasked with keeping a group of guests entertained as they kicked back for a night of “fire pit and chill” at the luxury Greek hotel.

However, without Monopoly, Cluedo or Battle Ships at their disposal, Joey came up with this … vegetable jokes.

Fire Pit & Chill

With most of the guests sent out on a boozy bar crawl across Greece, Joey had the uphill task of keeping his guests entertained at the hotel.

There was only one obvious idea.

Take a classic U.K pass time and add a little twist.

Screen Shot: JOEY ESSEX - Five Star Hotel, E4

Screen Shot: JOEY ESSEX – Five Star Hotel, E4

Screen Shot: JOEY ESSEX - Five Star Hotel, E4

Screen Shot: JOEY ESSEX – Five Star Hotel, E4

Dressed to Impress

Joey’s grand idea was to keep his guests entertained by setting up a sort of friendship circle, complete with fire pits in the middle, as they sat around and played games.

Screen Shot: Five Star Hotel, E4

Screen Shot: Five Star Hotel, E4

Alongside co-star Charlotte Dawson the pair set up their camp in style, with Joey sporting an outrageous matching blue outfit complete with a fur vest.

Screen Shot: JOEY ESSEX - Five Star Hotel, E4

Screen Shot: JOEY ESSEX – Five Star Hotel, E4

Screen Shot: JOEY ESSEX - Five Star Hotel, E4

Screen Shot: JOEY ESSEX – Five Star Hotel, E4

Vegetable Jokes

As excepted, the mood in the camp was horrendously awkward, with random guests not really feeling the vibe of sitting around and chatting.

Lucky, they had Joe on hand to suggest a game of vegetable jokes.

Joey dived into the game with boundless enthusiasm, cracking his first vegetable joke of the night.

Screen Shot: JOEY ESSEX - Five Star Hotel, E4

Screen Shot: JOEY ESSEX – Five Star Hotel, E4

Screen Shot: JOEY ESSEX - Five Star Hotel, E4

Screen Shot: JOEY ESSEX – Five Star Hotel, E4

Yeah, it fell pretty flat.

Fortunately, however, J-man had another vegetable up his sleeve and attempted pun number two.

Screen Shot: JOEY ESSEX - Five Star Hotel, E4

Screen Shot: JOEY ESSEX – Five Star Hotel, E4

Screen Shot: JOEY ESSEX - Five Star Hotel, E4

Screen Shot: JOEY ESSEX – Five Star Hotel, E4

Again, zero laughs.

Screen Shot: JOEY ESSEX - Five Star Hotel, E4

Screen Shot: JOEY ESSEX – Five Star Hotel, E4

Fruit Fight

Due to the cocktail of guests who didn’t actually get along in the first place, an argument broke out between two of them.

The pair bickered and threw insults each other’s way, while Joey kept attempting to smooth things over by telling more vegetable jokes.

Screen Shot: Five Star Hotel, E4

Screen Shot: Five Star Hotel, E4

Screen Shot: Five Star Hotel, E4

Screen Shot: Five Star Hotel, E4

Literally, there was an argument going on, and Joey was in the background squawking “what do you call a cucumber walking down the road?”

Screen Shot: Five Star Hotel, E4

Screen Shot: Five Star Hotel, E4

Twitter fell in love with Joey’s jokes, praying that he someday releases an entire book of vegetable jokes.

Screen Shot: Five Star Hotel, E4

Screen Shot: Five Star Hotel, E4