The disappearance of @imjustbait from Instagram has been the source of serious confusion for social media fans in the UK.
A famous name in the world of social media, the Instagram account had over two million followers when it was suddenly removed from the platform late last year.
Many had expected the account to return, following a brief suspension and ‘slap on the wrist’.
Yet here we are, and still no imjustbait. So what happened?
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What Happened to imjustbait?
The Instagram account imjustbait had 2.6 million followers and was set up by now 20-year-old Anthony Arron.
Anthony built his reputation as one of the biggest social media influencers by posting funny videos, memes, new music, banter and news, before finding a way to monetize his huge following and make money from his work.
He was rumoured to be making around £20,000 per month from his social media accounts, which can from external deals with brands.
However, the Instagram account was shut down – indefinitely – in October 2018. Shortly after, the other imjustbait social media accounts were also removed.
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Why Was imjustbait Deleted?
While Instagram never released an official statement, the signs had been obvious for some time.
When initially launching his Instagram page, imjustbait was removed four times before the account started to build a significant following.
The account had always been surrounded by controversy, with some people complaining about posts related to fake news and cultural offence.
Eventually, Instagram chiefs must have decided that the imjustbait content was inappropriate for their platform.
Since Anthony’s removal, a petition page was started.
It now has over 50,000 signatures, demanding that the Instagram page makes a come back. You can sign the petition here.
Anthony also said that he was creating his own social media app called imjustbait (what else would you call it).
However, we can’t seem to find the app anywhere on iTunes or Google Play.